About Our Company

A leading distributor of Flavors and Fragrances in the Middle East

Who We Are

A leading distributor of Flavors and Fragrances in the Middle East, Flavors and Fragrances (FAF) Company offers you the most extensive range of flavors, fragrances, seasonings, essential oils, oleoresins, food colors, F&V and integrated ingredient solutions in the industry. With more than 40 years of experience and backed by international brands all around the world, we have created countless flavors and fragrances for our customers, touching billions of people every day: from their food, medicines, household products, and all the way to their personal care.

We offer

flavors

natural colors

essential oils

fragrances

Our Offering

We are dedicated to serving our customers with a vast collection of flavors, fragrances, colors and oils from the industry’s most renowned brands

Tailor-made

We also offer customized flavors and fragrances, tailor-made to your needs and and let you explore unlimited possibilities with us

Authentic Sources

We provide premium products, using only the finest ingredients from authentic sources along with the most innovative technologies.

Solutions

Be it beverage, bakery, confectionery, dairy, savories, home care, fragrances, cosmetics - anything you need -our experts provide perfect solutions

"With excellent ability to handle flexible markets we adjust to your changing needs. We continuously strive and invest in seeking new supplier sources to offer you the most competitive products. Our team of food technologist and fragrance artisans provide customized services by understanding your needs and meet them with great accuracy."

"We have unique expertise to design beverages, confectionery, bakery & savoury products and even fragrances. combined with unrivalled knowledge of natural raw materials only to bring you the best of nature. We have a taste for the extraordinary"

"Backed by 40 years of experience, we have created thousands of flavors & fragrances, which are used in the top brands globally. No matter what your product, we have a flavor that is unique and fits your needs perfectly, as per your brief."

We Are FAF Company – Your Preferred Partner For Flavors & Fragrances

Shahzad Ali /

CEO

Waseem Virk /

Director Business Development

OUR PORTFOLIO

we offer premium products of reputed brands

Click below a category to expand and read more.

Flavors

From your morning wake-up coffee, your glass of orange juice for brunch, that flavored water you are carrying throughout the day, or your afternoon tea break, to the can of soda you chug down after dinner, and even the cans of energy drinks keeping you awake chasing deadlines. Throughout the vast array of choices, our experts will help you bring your dream products into reality

Essential Oils & Oleoresins

Essential oils have a strong distinctive scent of the plant, as they are obtained by distilling or cold-pressing a plant material into very concentrated oil. Simply said, they are concentrated plant extracts that are used in a very little amount due to their strong smell and potent formula. Essential oils are used in many applications: adding delicious flavors to bakery and confectionery products, skincare, lip balms, and even scented candles. Our essential oils contain no artificial flavors, all-natural, and obtained from whole plants using advanced techniques, ensuring pure and high-quality oils.

Food Colors

Mood-lifting bright yellow, calming soft lilac, and fresh natural green. Colors bring emotions to life—soothe the minds, irritate the eyes, affect moods. boost appetite, or even suppress appetite. In the food industry, colors are associated with appetite. The right combination of colors is appealing to the eyes, engaging consumers’ visual and boosting appetite. However, some colors might appear unappetizing, suppressing the appetite. Natural Colors With the current focus on healthy and sustainable food products, demands for natural ingredients, including food coloring, are increasing. Extracted from a variety of natural products, we create vivid colors of the rainbow for our clients. Using ingredients such as beetroot, cabbage, turmeric, and spirulina, we produce color solutions that are suitable for a wide range of applications—perfect for all your food product needs. Synthetic Colors – Primary Color – Blended Color – Lake Color Chemically synthesized in laboratories, synthetic colors are made by recreating the chemical molecules found in natural ingredients. We also offer selectively extracted colors, which are color molecules extracted from natural ingredients that undergo further chemical and physical procedures. Our synthetic colors are created with high-quality ingredients using advanced techniques, ensuring top-quality colorings that are safe to consume and suitable for a variety of applications.

Bio-nutrients

A sustainable alternative to nutritional molecules, BioNutrients is the newest science breakthrough to produce nutrients using microorganisms. Creating nutrients such as vitamins and protein, these man-made nutrients can be turned into plant-based solutions to be incorporated into consumers’ diets. Enquire us now for the next generation of future food!

Fragrances

Inspired by nature’s magnificence, science, and human emotion, our experts combine market insights, olfactive performance, and proactive vision to comprehend our customers’ needs. Utilizing the latest innovations and sparkling creativity, we engineer fragrances that reflect our customers’ vision, creating fragrance experiences that enhance consumers’ well-being, spark delights, and lift up emotions. We provide insights and ideas that our clients need to create fine fragrances that capture consumers’ desires. Our experts continually design fine fragrances that transform the imperceptible into the appreciable, delivering happy thoughts through scents for consumers all over the world.

Home Care

No matter where you are in the world, home is the most intimate and personal space to come back to. And with the recent changes around the globe, our homes have transformed into something more—an office, a learning place, a little recreational space, and many more. More than just a space to live, sleep, and eat, it has become a refuge, a safe haven filled with new activities. The fragrance of your home is uniquely yours, a personal choice of comfort and memories—the fresh scented towels or the soft lavender aroma of the tapestry. The bedroom, the kitchen, the living room, and the air that moves through can uplift your mood, bringing delight and relaxation.

Wellbeing

Wellbeing With an increased focus on health and wellness, consumers’ demands on wellbeing products became eminent. Along with the demanding lifestyles adopted by modern society, consumers look for quick solutions to improve their physical and mental health. This led to accelerated needs for health and fitness solutions, demanding products that facilitate their lifestyle and at the same time adds additional value for their well-being.

Beauty & Personal Care

Cosmetics Combining fun, science, and technology, we introduce an extensive range of products that allows our clients to meet consumers’ needs for color & fragrance cosmetics solutions. Available in many forms, we make our color & fragrance solutions suitable to all range of beauty products. We create a great cosmetic experience, letting beautiful consumers across the globe radiate their natural beauty. Personal Care Personal care products build a genuine relationship with consumers, conveying comfort and pleasure while delivering their functional purposes. They clean and protect, but also deliver comfort and reveal different emotions through sensory experience. This is why details in scents, sensations, texture, and colors are the most important fundamental factors for your products.

Taste Modulation

Reinventing food products that are healthier but taste as good. Todays’ consumers demand food and beverage that are both nutritious and also tasty, and we are here to help our clients to achieve that. With our taste modulation solutions, you can design food that meets consumers’ preferences—less sugar, less kosher, less fat, and many more—without compromising the taste.

Texturizers

Creamy, chewy, soft, crunchy, smooth, fatty, juicy. Textures give the ultimate satisfying culinary experience to your food products. Delivering a mouthfeel sensation and creating a sensory experience, texturizers genuinely bring food and beverage to life. Our company provides a variety of texturizers tailored to your needs, providing many types of sensation through a variety of food products.

Taste Masking

Wonderful foods deliver complex flavor and elaborate palate. However, while creating great food products, sometimes creating wonderful taste simply means removing some undesirable flavor and aroma. Using taste-masking solutions, we help you to mask and minimize the presence of unwanted flavor, odor, and after-tastes from your food. Available for a variety of products—beverage, bakery and confectionery, dairy, plant-based food, savory—you can be ensured to create products that consumers love.

Plant-based Solutions

Together with the rise of awareness on health and wellbeing, consumers also start to consider the sustainability of food products. All around the world, the number of flexitarians, vegans, and vegetarian consumers is increasing. They are looking for alternatives to animal products to include in their diets—from dairy products, such as milk and ice cream, to meat and seafood substitutes. We understand it is difficult to create food products that are healthy, nutritious, sustainable, but also delicious. That is why we are ready to help you create the alternative animal products that the consumers love.